When the lockdown started, we changed the form of communication, especially the internal one, and shifted towards filming videos. Soon, videos became our standard communication tool. YouTube served as an excellent platform for swiftly adapting to the new era of filming, and our YouTube channel quickly grew into a big project.
To read more about our YouTube journey, here you can read our blog about How YouTube Transformed Our Communication and Helped Us Stay Connected.
At first, our videos were for internal communication only. But as we got better at producing video content, we sensed the potential in making more client and business-oriented videos. That’s when we decided to start Business Talks.
The concept behind the Talks
Business Talks aims to introduce both Qumans and the general public to our clients and connect a name with a face. Moreover, the series is a great tool for attracting more customers. Seeing happy and satisfied customers and hearing more about how we work builds a sense of trust.
Q Business Talks are in a format of an interview in which our CEO, Filip Ljubic, interviews one client each month, either online over Zoom or in person. You can find the series on our YouTube channel or on our Business Talks playlist.
Every Business Talks episode has ten questions:
- Three are about them as a client or a business
- Three are about our collaboration and the project
- Three are about the person that represents the client in the video
In the last question, we ask the guests to say what they have in mind and share their last thoughts.
Clients featured in Business Talks
The first episode of Business Talks started with Alex Blattman, CEO of MaxBrain. MaxBrain was the first big client that Q started to work with five years ago.
After that episode, Filip hosted three more big clients: Moritz Neise – IT Manager Business & Digital Solutions in “medi“, Dr. Tomas Chamorro-Premuzic – Chief Talent Scientist at ManpowerGroup, and Frank Luijckx – Co-owner of Gene-5.
The Business Talks series now counts five episodes! The last episode was filmed with Airex in our Headquarters. They visited us after two years that we haven’t had them as our guests in Zagreb. Watch Q Business Talks with Airex.
Business Talks videos are visible to the public and for anyone who wants to know more about us and our projects. This is an excellent opportunity to learn more about the IT industry and its clients and a great way to get first-hand information about us.
Our Youtube channel has more than 41.6k views and over 260 active subscribers. All of our videos are promoted and published on our Facebook and LinkedIn pages.
Subscribe to our channel, and if you’re our client and interested in being our next guest in the Business Talks series, contact your dedicated Q Key Account Manager, we’d be glad to have you. 🙂
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ABOUT AUTHOR
Marta Juricic
Marketing Associate
