May 8, 2023 - 8 min

Bridging AI and Business: The Story of Our In-House Application

				Ivan Zvonimir Popovic

Ivan Zvonimir Popovic

Mobile Team Lead

ChatGPTool AI


As an innovative IT company, we’ve recognized the transformative power of artificial intelligence (AI). Embracing this future, we’ve developed an in-house application that integrates AI into our daily operations, leveraging OpenAI’s API.

This blog post uncovers the thought process behind this development and the transformative benefits it brings. Our journey with AI may seem like stepping into uncharted territory, but through our experiences, you’ll discover how we’re streamlining processes, enhancing productivity, and fostering innovation.

Join us as we unravel how our application democratizes AI, integrating it as a user-friendly tool that empowers every department uniquely.

Demystifying AI

Artificial intelligence, particularly in the context of Language Learning Models (LLMs) like ChatGPT, is a marvel of modern technology. However, it can sometimes feel like a locked treasure chest to those who aren’t fluent in programming and data science. Our in-house application is the key that opens this chest, offering everyone the opportunity to harness the immense potential that lies within.

To truly understand how our application simplifies interaction with AI, it’s essential to grasp the basic concept of AI and LLMs. At its core, AI is a machine’s ability to mimic intelligent human behavior. LLMs, on the other hand, are a type of AI that learns to generate human-like text based on the data they’re trained on.

Picture ChatGPT as a gifted artist. This artist has been trained by observing and learning from a diverse range of art styles. Given a blank canvas (a prompt or instruction), the artist can create a beautiful painting (generate text). However, the artist needs clear guidance on what to paint. Without direction, the result might be abstract, off-topic, or simply not what you expected.

This is where our application, with its array of templates, comes into play. Think of these templates as detailed sketches for our artist. They’re pre-written instructions or prompts that guide the AI in creating the desired output.

To give a fun analogy, consider the AI as a master chef and the templates as recipes. A master chef has all the skills to cook a wide variety of dishes. However, without a specific recipe, the chef wouldn’t know whether to prepare pasta, stir-fry, or a gourmet dessert. The recipe provides clear instructions on what ingredients to use, how to prepare them, and the cooking process to follow, leading to a predictable and delicious outcome.

Similarly, our templates guide the AI, providing clear instructions on what input to consider, the process to follow, and the desired output. This makes the interaction with AI predictable, efficient, and user-friendly, turning the often-intimidating world of AI into a friendly kitchen where everyone can cook up their unique requirements.

The power and purpose of templates

Templates play a crucial role in making AI accessible and user-friendly for everyone. They act as a bridge between the user and the AI, ensuring seamless and efficient interaction. But what makes templates so powerful and valuable?

The first advantage of templates is their simplicity. Templates are pre-written instructions designed to guide AI without the need for users to write complex code or scripts. This eliminates the steep learning curve often associated with AI interaction and allows users to harness AI’s capabilities with ease.


Another significant benefit of templates is their versatility. They cater to a wide range of use cases, addressing various needs within an organization. By providing a diverse set of templates, we empower users to tap into AI’s potential for multiple purposes, increasing productivity and efficiency across the board.

To better understand the usefulness of templates, let’s explore some examples:

  • Simplifying Complex Concepts: Often, there’s a need to break down complex ideas into simple, understandable terms. Writing such explanations can be a time-consuming and challenging process. Our ‘Simplify Complex Concepts’ template comes to the rescue by guiding the AI to generate easy-to-understand explanations. Users only need to input the complex concept, and the template takes care of the rest, ensuring that the essence of the concept remains intact while making it more accessible.

  • Creating User Stories: In product development, user stories are invaluable for understanding the user’s perspective and ensuring that the product meets their needs. However, creating user stories based on functionality descriptions can be labor-intensive. Our ‘User Story Generation’ template simplifies this process. By inputting the functionality description, users can obtain detailed user stories, saving time and effort while maintaining consistency in the output.

  • Summarizing Large Amounts of Text: Distilling large volumes of text into concise summaries without losing vital information can be an arduous task. Our ‘Text Summarization’ template streamlines this process, enabling users to generate comprehensive summaries with minimal input. The user only needs to provide the original text, and the template generates a succinct summary that retains the maximum value of the content.





In summary, templates serve as an indispensable tool for harnessing the power of AI in a user-friendly and efficient manner. By offering a diverse range of templates, we enable users across the organization to leverage AI for their specific needs, paving the way for increased productivity and innovation.

Tailoring to Departmental Needs

In the complex tapestry of an organization, each department is like a distinct thread, each with its unique color, texture, and role in the overall pattern. Just as the beauty of the tapestry comes from the careful interplay of these individual threads, the efficiency of an organization is the result of seamless collaboration and understanding between its departments.

One of the most significant challenges that organizations face is ensuring that each department can perform its tasks efficiently without getting entangled in the complexities of technology, especially as AI becomes increasingly integral to business operations. This is the challenge that our application, with its personalized templates, aims to address.

Think of our templates as a translator, converting the universal language of AI into the unique dialect of each department. This translation makes AI more accessible, allowing each team to harness its capabilities without the need to learn complex coding or AI scripting.

Let’s delve a bit deeper into how our templates empower the individual units in our company:

  • Business Analysis (BA): BAs are the bridge between business needs and technical solutions. They need to distill complex business requirements into specifications that developers can understand. Our templates, especially those for simplifying complex ideas and summarizing large volumes of text, can be a game-changer for BAs, saving them time and enhancing clarity in communication.

  • Quality Assurance (QA): QA teams play a critical role in ensuring the quality of the software. Customized templates can assist in generating test cases, writing bug reports, or even assessing test coverage, bringing consistency and speed to their work.

  • Project Management (PM): PMs often have the mammoth task of keeping track of multiple project components. Tailored templates can transform raw project data into organized plans, risk assessments, and progress reports, acting as a valuable assistants to PMs.

  • Development: Developers are the builders, and our templates are like advanced tools in their kit. From generating pseudo-code to creating clear documentation, templates can be a significant time-saver for developers.

  • Sales: In the dynamic world of sales, time is of the essence. Custom templates can help sales teams generate compelling product descriptions, persuasive sales pitches, and timely customer follow-up emails, ensuring they never miss a beat.

  • Management: For the management team, templates can be like a personal analyst, translating raw data into insightful performance reports, strategic plans, or team updates, aiding in informed decision-making.

  • Product Strategy: In the ever-evolving tech landscape, staying ahead of the curve is crucial. Templates can assist the Product Strategy team in performing market analysis, competitor comparison, or strategy formulation, providing them with the insights they need at their fingertips.

  • Talent (HR): For HR, finding the right talent efficiently is paramount. Tailored templates can help in crafting precise job descriptions, screening candidate profiles, and generating meaningful interview feedback, speeding up the hiring process.




By personalizing templates to each department’s needs, we’re not just simplifying tasks; we’re empowering each team to leverage AI effectively in their daily operations. This personalization fosters a sense of ownership and familiarity with AI, encouraging its adoption across the organization.

The ripple effects of this are profound: enhanced efficiency, consistent outputs, saved time, and ultimately, an organization that is better equipped to innovate and grow in the AI-powered future. After all, a tool is only as good as its user’s ability to wield it, and our templates ensure that every department can wield the power of AI with confidence and ease.

Road ahead

As we continue to embrace the ever-evolving world of AI, we’re committed to staying at the forefront of innovation, integrating the latest advances into our application. Our vision is to create an application that not only meets the needs of our company but also drives productivity and efficiency to new heights.

One exciting feature in our pipeline is the integration of speech-to-text capabilities. This will allow users to input their requirements and instructions using voice commands rather than typing them out. Speech-to-text can be particularly beneficial for users on-the-go, those who prefer verbal communication, or when dealing with complex instructions that are easier to express vocally. By offering users the flexibility to interact with AI using their preferred communication style, we aim to make AI even more accessible and user-friendly.

Another module we’ve already integrated into our application caters specifically to designers. Our image generation module allows designers to create images from natural language prompts or generate variations of existing images, streamlining the design process and fostering creativity. This module demonstrates our commitment to expanding the capabilities of our application beyond text-based AI, incorporating cutting-edge advancements in other areas of AI as well.




As the field of AI continues to grow rapidly, we’re dedicated to monitoring the latest improvements and implementing those that align with our company’s needs. Our goal is to continuously refine and enhance our application, ensuring it remains a powerful tool that keeps pace with the ever-changing AI landscape.

In addition to ChatGPT, we’re also exploring the integration of other AI tools into our business processes. As more AI-powered tools and technologies emerge, we will evaluate their potential to improve our output, streamline operations, or simplify tasks. By embracing a diverse range of AI tools, we hope to cultivate an ecosystem of innovation within our organization, driving growth and fostering a culture of continuous improvement.

Our journey has just begun, and as we forge ahead, we’re excited to unlock the full potential of AI for our company. We firmly believe that by staying agile and responsive to the latest advancements in AI, we can create an application that not only meets our needs today but also evolves to meet the challenges of tomorrow.


As we navigate the landscape of technological evolution, AI has emerged as a beacon, guiding us toward new frontiers. Our in-house application encapsulates our commitment to harnessing AI’s transformative power, making it accessible and useful for every department in our organization.

The heart of our application lies in our customized templates, simplifying interactions and amplifying efficiency across our company. With future-forward features in our pipeline, like speech-to-text integration, and a keenness to incorporate diverse AI tools, we are dedicated to staying at the forefront of AI innovation.

Our journey with AI is not just about leveraging a new technology; it’s about fostering a new way of thinking, a new way of working. As we continue to explore and expand, we’re excited about the opportunities that lie ahead. 

PS: The entirety of this blog, encompassing the structuring, titling, detailed descriptions, and elucidations of our in-house solution, was crafted leveraging the capabilities of our own application, demonstrating its practical effectiveness and versatility – even this PS was written using it.

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Ivan Zvonimir Popovic

Ivan Zvonimir Popovic

Mobile Team Lead

Ivan is a highly-skilled Flutter developer with a solid background in .NET. He possesses a comprehensive understanding of the development process, from front-end design to back-end functionality, enabling him to deliver seamless and efficient solutions. In his free time, Ivan enjoys staying active in the gym, staying informed about the latest developments in the field of cryptocurrency, and cultivating new ideas for his projects.