Senior Marketing Generalist
On-Site, Remote, Zagreb
Life at Q is anything but boring! We’re on a mission to solve the toughest challenges of today, which keeps our work dynamic, our team engaged, and our daily tasks exciting. Are you ready for this challenge?
We’re looking for a motivated, proactive, and team-oriented Senior Marketing Generalist to join our dynamic team. This role is ideal for someone passionate about creating impactful marketing strategies while collaborating closely with various stakeholders. If you thrive in a fast-paced environment and enjoy both strategic and hands-on work, this might be the opportunity for you!
What is it all about?
- Create and maintain sales materials tailored to different client segments.
- Manage the CRM system, ensuring data accuracy and automating routine processes.
- Collaborate with the sales team to prepare customized presentations and support lead generation efforts.
- Coordinate marketing activities with sales processes to optimize conversion rates.
- Implement inbound marketing strategies using CRO best practices.
- Optimize the website for UX/UI, regularly updating content to reflect new products and campaigns.
- Act as a single point of contact (SPOC) for web projects and monitor progress through communication tools.
- Work with external agencies to manage and optimize paid campaigns.
- Analyze website performance, recommending improvements based on analytics and testing.
- Ensure high-quality performance through effective multitasking and stress management.
- Develop and execute outbound marketing initiatives, including email campaigns, cold outreach, and lead nurturing sequences.
- Support Account-Based Marketing (ABM) efforts by aligning content, outreach, and campaigns with target account objectives.
What do we expect from you?
- 8+ years of relevant experience in marketing, including both strategic and operational responsibilities
- Expertise in areas such as digital marketing, project management, CRM, social media campaigns, and user experience optimization (UX/UI).
- Develop high-quality sales materials consistent with active campaigns and branding.
- Maintain CRM system accuracy and integrity.
- Lead web projects as the SPOC and ensure timely updates based on business needs.
- Manage external agency relationships to align campaigns with organizational goals.
- Apply data-driven insights to enhance marketing activities and report outcomes promptly.
It will be great if you:
- 8+ years of relevant experience in marketing, including both strategic and operational responsibilities
- Expertise in areas such as digital marketing, project management, CRM, social media campaigns, and user experience optimization (UX/UI).
- Develop high-quality sales materials consistent with active campaigns and branding.
- Maintain CRM system accuracy and integrity.
- Lead web projects as the SPOC and ensure timely updates based on business needs.
- Manage external agency relationships to align campaigns with organizational goals.
- Apply data-driven insights to enhance marketing activities and report outcomes promptly.
It will be great if you:
What we bring to the table:
- The location choice is yours: on-site or hybrid
- Flexible working hours
- Work with new technologies in a high-performance environment
- Diverse international projects
- IT community involvement — Meetups, Workshops & Articles
- Internal workshops & personal development
- 100% paid sick leave
- Paid health insurance
- Subvention of Multisport card
- Transport allowance & meal allowance
Salary range:
Our salaries are based on your experience & level of knowledge.
Sounds exciting? Click on the button below and apply now :)
